While global warming and faxing are not topics that are normally discussed together, tech company UTBox is merging the two subjects in a strategy for environmental and business success.
Corporate responsibility and economic sustainability go hand in-hand in many respects, so merging information technology with a green initiative was natural for the Australian-owned company, who made their debut at Cebit technology exhibition in Sydney last week.
UTBox provides internet-based services including sending faxes and SMS by email, aiming to minimise paper waste and environmental impact.
Managing Director Rhett Jones describes the service to be similar to buying electricity from a green power company – although the product can be the same, the price and company philosophy vary.
UTBox donates 1 cent per fax to the Greening Australia organisation, which was set up to address environmental issues such as salinity, declining water quality, soil degradation, climate change and biodiversity loss through a blend of practical experience, science and community engagement.
In an interview with The Epoch Times Mr Jones was confident about the progress of the company since he acquired the business, which has doubled its revenue in 8 months.
UTBox donates 1 cent towards tree plantation for every fax sent through their service. This equates to the removal of 100grams of carbon dioxide from the air by Greening Australia's tree plantation:
- 1 fax = running ceiling fan for 1 hour (100g of CO2)
- 5 faxes = running pool filter for 1 hour (500g)
- 10 faxes = running electric radiator for 1 hour (1kg)
- 15 faxes = running lawn mower for ˝ hour (1.5kg)
- 25 faxes = 5 min hot shower (2.5kg)
Source: UTbox
UTbox has created a "win win situation," he says.
"With an environmental conscience, the energy behind the business is making it fun. It isn't exciting when it comes to discussions about faxing, but with the green approach it makes a difference," says Mr Jones.
Along with his commitment to the environment, Mr Jones is dedicating resources to another passion – rural Australia – where a separate fax line can take up to a month to install.
With an eye on the long-term, UTBox is planting its seeds for the future and setting a good example of social and corporate responsibility.
A free trial of the UTBox service valued at $15.00 is available to The Epoch Times readers.
E-mail your name, address and telephone details to promotions@theepochtimes.com.au
For more information, see www.utbox.net
Feeds